Summary
OverviewMost common sizesDemoCompliancyCreativesCreative template parametersFeaturesLimitationsKnown issuesRelease notes
Overview
Formerly named "Newsletter/Email Banner". The "Email banner" creative template is designed to deliver ads in e-mail newsletters, opened by users in e-mail clients (e. g. installed e-mail programs such as MS Outlook or web based e-mail services such as Gmail).
E-mail clients impose various limitations. Therefore, make sure you always use the dedicated "Email banner" creative template for newsletter campaigns. Other creative templates will not display newsletter ads correctly and will lead to counting errors!
Read the
Newsletter campaigns article for detailed guidance about newsletter campaigns.
Most common sizes
This creative is not RTB compliant. Therefore, there are no common RTB creative sizes.
Demo
n/a
Compliancy
| Criterion | Compliancy |
|---|
| RTB | ❌ |
| Multi-instance | ❌ |
| Creative rotation | ✅ * |
| Responsive web design | ❌ |
| Friendly iFrame | ❌ |
| Viewability counting (MRC standard) | ❌ |
* Requires proper setting of the timestamp (see chapter "Timestamp parameter in ad tag" in the
Newsletter campaigns article.
Creatives
Supported file formats:
Creative template parameters
There are no parameters in this creatives template.
Features
See Newsletter campaigns article.
Limitations
Known issues
Release notes
- 28-09-2023 - Added documentation link
- 25-09-2023 - Published creative template
